Train with purpose.Build real strength.
Old-school grit meets modern sports science. Personal training built for real people who want real results — not shortcuts.
This isn't a commercial gym.
Grit Factory is a focused training environment designed for people who are serious about improving their health, strength, and performance. Every session has a purpose. No overcrowding. No guessing. No shortcuts.
If you're willing to put in the work, I'll handle the structure, coaching, and accountability.
Functional Movement
Train your body the way it's designed to move.
Progressive Strength
Structured gains that build over time.
Injury Prevention
Smart training that keeps you in the game.
Long-Term Results
Sustainability over quick fixes.

Alexandros Tselentis (Coach Alexi)
7 years in the fitness industry. 4+ years coaching clients one-on-one. Currently in my final year of a Sports Science degree and on track to qualify as a Strength and Conditioning Specialist.
My coaching style blends old-school grit with evidence-based training. I focus on helping clients train safely, move better, and build real strength that carries over into everyday life.
Qualifications & Certifications
Training built around you.
From one-on-one coaching to combat conditioning — every programme is structured, evidence-based, and built for results.
1-on-1 Personal Training
Fully individualised coaching tailored to your body, goals, injury history, and experience. This is hands-on coaching — not generic workouts.
- Precise technique correction
- Structured progression
- Maximum accountability
- Faster, safer results
Small Group Training
The best of both worlds — high-level coaching with energy and motivation. Sessions are capped to ensure quality never drops.
- Close coaching supervision
- Proper technique every lift
- Strong, supportive environment
Strength & Conditioning
Where performance is built. Proven sports science principles to develop strength, speed, and athletic movement patterns.
- Strength and power
- Speed and conditioning
- Injury prevention
- Primal movement patterns
Combat Sports Conditioning
Forged with grit. Built for the fight. Conditioning, control, and resilience for MMA, boxing, kickboxing, and Muay Thai.
- Explosive power & work capacity
- Grip strength & core stability
- Mental grit training
Mobility & Longevity
Strength training for healthy ageing. Reduce fall risk by up to 30–40%, improve bone density, and maintain independence for life.
- Joint health & pain-free movement
- Balance & coordination
- Muscle mass & bone strength
- Quality of life improvement
Nutrition Guidance
No crash diets. No restriction. Education, consistency, and habits you can maintain long-term — with structured plans for competitive athletes.
- Healthy eating habits
- Performance-based fuelling
- Competition preparation
- Recovery-focused nutrition
Every discipline. Different emphasis.
See how each training style distributes focus across key performance attributes.
Strength & Power
Maximal force & progressive overload
Combat Conditioning
Explosive power & work capacity
Functional Training
Movement quality & real-world strength
S&C Athletic
All-around athletic performance
Mobility & Longevity
Movement quality & joint health
Olympic Lifting
Technique-driven power & speed
Invest in your strength.
All sessions are by appointment only. Choose what fits your goals.
- Structured training plan
- Technique coaching
- Progress tracking
- Everything in Starter
- Progressive overload programming
- Nutrition guidance
- Fully personalised training
- Custom diet & nutrition plan
- Weekly check-ins & tracking
- Priority scheduling
- Complete meal plan
- Macro breakdown
- Goal-specific nutrition
- Weekly progress review
- Diet adjustments
- Accountability support
- Frequent progress tracking
- Real-time diet adjustments
- Competition-level support
- Live/recorded workouts
- Form feedback
- Structured programming
- Structured online coaching
- Weekly performance reviews
- Full diet plans
- Weekly check-ins & tracking
We're selective. On purpose.
Grit Factory is for you if —
- You want structured training, not random workouts
- You care about technique and long-term results
- You want accountability and proper coaching
- You're done wasting time
This is not for people who —
- Are looking for shortcuts
- Want motivation without effort
- Expect results without commitment
The Grit Factory code.
Technique Before Ego
Perfect form over heavy weight. Always.
Consistency Over Motivation
Motivation fades. Discipline delivers.
Respect the Process
Trust the programme. Results follow.
Effort is Non-Negotiable
Show up. Work hard. Every session.
Common questions.
No. Programmes are built around your current ability and progressed safely. Everyone starts somewhere.
Yes. Beginners often get the best results because everything is structured from day one. No guesswork, just progression.
Yes. I specialise in mobility, confidence, and strength training for elderly clients. Training is adapted to maintain independence and quality of life.
In most cases, yes. Training is adapted to work around injuries safely. We do thorough screening on any injuries and will recommend specialists if needed.
I offer practical nutrition guidance — not extreme dieting or medical plans. For competitive athletes, structured macro-specific nutrition guidance is available.
Sessions are held at Palm Lakes, Ballito. Exact location details are provided upon booking.
Real results. Real people.
"Training with Alexandros completely changed my approach to fitness. The structure and accountability make all the difference."
"I came in with zero confidence and bad knees. Six months later I'm stronger than I've ever been. Alexandros knows his stuff."
"Not your typical gym bro trainer. Evidence-based, methodical, and pushes you just the right amount. Highly recommend."
Stop thinking.
Start training.
If you're serious about training properly and committing to the process, let's get to work.